Multiple Sites with a Single Cart

December 20, 2011 | By Heidi Adkisson

Something we’re seeing: Companies with multiple commerce properties are tying them together in a single check-out experience. The examples below come from 1-800Flowers, Diapers.com, and The Gap. Global tabs at the very top of the site allow users to navigate easily among the properties.

1800flowers.com

diapers.com

gap

At checkout time, items from all the properties appear in a single cart:

cart