Unnecessary clicks can add up

A site for purchasing art work online has a handy "gallery" feature—essentially a set of wish lists where you can save pieces you might want to purchase. Browsing through the site, it's a scenario where you could add quite a number of items in a short amount of time. Unfortunately, saving an item takes at least 4 clicks:

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With a task that is performed repeatedly, those extra clicks add up—and can lead to user frustration.

Compare the above approach with adding an item to a wish list on Amazon.com (one click does it):