Usability Research

Blink’s usability testing services include heuristic evaluations, usability testing, and eye-tracking research. Our services help clients understand how users are experiencing their interactive products and services.  All of our projects include evidence-based recommendations to improve or optimize designs.

Listening to your users pays off.

Through usability testing and user experience reviews, we uncover usability issues in concepts, prototypes, finished products, and out-of-box experiences. Our evaluations provide answers to questions such as:

• What are common problems that users encounter with the application?
• Does the user interface violate user experience design principles and standards?

We provide you with reality-based problem descriptions and objective design recommendations. Our in-house and portable usability labs and usability consultants get you the results you need on time and in ways you and your team can easily understand.

Usability Testing

There is no substitute for user feedback. Blink will plan, facilitate, and document a usability study including:

• Recruiting the right study participants
• Focusing on the right tasks given your product and business goals
• Moderating the sessions
• Capturing feedback through digital recordings and other instruments
• Documenting feedback into problem descriptions and actionable design recommendations